
The ROI Sales Page
Write sales pages that are unique, make you bank, and your competitors wish they wrote it.
Writing a sales page from scratch is daunting.
It takes professional copywriters 10,000 hours (and more) to master sales page copy…
You don’t have 10,000 hours….
You don’t even have a week….
You’ve got launch deadlines. Relentless Trello board notifications. And an expanding waistline due to stress-eating Twix bars.
No wonder you want a miracle cure a.k.a a one-size-fits-all sales page template.
The Oversized Problem Is, You’re Not the Only One Who’s Using Them…
In fact, a huge majority of online marketers download sales page templates, follow the same fill-in-the-blanks examples, or get “inspired” by copy an influencer’s sales page.
The result?
Sales Pages that look and read like your competitors…
available on every virtual corner of the Internet.
Instead learn how to write sales pages that are unique AF, make you bank & your competitors wish they wrote it
Without
The marketing B.S.
The “copy cat” copy
The “downloaded by 1000 course creators” generic sales page templates
“AMISHA’S A ROCKSTAR COPYWRITER”
I hired her to write a sales page for one of our affiliate launches. We ended up in 4th place in the entire contest amongst big names like Michael Hyatt and Todd Herman. Long form sales pages work provided the copy is good. A long sales page with meh copy is painful to read.
Here’s how this training unfolds like
a swan napkin at a fancy steakhouse…

Workshop 1/ The 7 ROI Ingredients
The secret of a high-converting sales page isn’t just the copy – but it’s nailing non-copy fundamentals that make the difference between launches that have you saying: “drinks on me” or drinking solo in the afternoons to calm the PTSD.
Walk away with:
The Big 7 for a compelling sales message so your conversions are a sure bet
Knowing when to use long copy vs. short copy to persuade your audience
The ONE question you must ask if you want to stand out in a saturated market with your sales copy

Workshop 2/ The ROI Game Plan
It’s time to get into action – but before you charge to the battlefield and face your opponent (aka your blank G-doc), it pays to understand the fight plan so you suffer minimal injuries to your creative headspace and momentum.
Walk away with:
The 3 sections of a high-converting sales page (and the order to work ‘em)
How to make a dent on your blank Google doc with the Golden Ratio 80:20 to instantly eradicate the dreaded Blank Page Syndrome
What most copywriters get wrong when they add “personality” on a sales page (and how to avoid this mistake)

Workshop 3/ How To Write: The Finale
Begin with the end. Write the most logical section of the sales page with clarity, & persuasion, nudging even the most skeptical reader towards the (buy) button with ease.
Walk away with:
How to write benefit-driven and clear-offer descriptions that inspire the reader’s trust
The simple sentence that 10x-es the value of ANY sale page and makes it a no-brainer purchase. (yes, please!)
The underused, overlooked, and redundant “if-you’re-not-satisfied” guarantee that gets a complete makeover AND triggers button clicks
The 5 winning sales closes that persuade your readers without arm twisting, faking scarcity, and using high-pressure tactics

Workshop 4/ How To Write: The Hero
The most prime steak real estate of a sales page: The Hero. Learn how to write less than 100 words of copy that will excite, persuade, and evoke curiosity.
Walk away with:
Position your copy to a hyper-targeted audience who can’t help but read beyond the headline
How to use buyer psychology to frame your opening copy with 4 proven frameworks
The single statement that works as a double edged sword; makes copy easy breezy to read and compels your reader to read.every.line

Workshop 5/ How To Write: The Body
In this final workshop, you’ll learn how to continue the conversation with your reader using a solid sales copy framework so you don’t go astray or worse, wait until inspiration strikes.
Walk away with:
The framework that takes curious readers to committed (lifelong) customers
The exact questions to answer in your copy so you smash objections and position your authority
How to transition to selling your offer without sounding like a snake oil salesman
The 4 must-have testimonials that insta-credentialize you so your prospects take you more seriously
📣(In my best infomercial impersonation):📣
“But that’s not all!”
Add dollops of whipped cream to
take your sales page from ho-hum to so YUM
aka the bonuses
Pump It Up With Personality
News Flash: It’s 2020. Not 1920. Your readers don’t want clickbait, FOMO, and b-o-r-i-n-g copy. Use these 20 personality hacks to show off your swagger & keep your readers awake.
In this bonus, I share 20 tips you can use to punch up your sales page copy, including:
How to entice your readers to *read* images
How create pattern interrupts on sales pages
How foreign phrases can add interest to your copy (without repelling customers)


The ROI Sales Page Playbook
The Get-It-Done accompaniment to the video workshops.
This 158-page PDF, fillable & click-anywhere playbook is dedicated to help you crank out a high-converting sales page within 48 hours.
Write each section of your sales page from scratch using more than 30 writing prompts
Or jazz up a low performing, passive set of copy pixels into conversion gold
Plus, countless examples from real sales pages to take your sales page from meh to mind blowing awesome
Optimize Your Copy with Google Analytics with Jennifer Grayeb
Jennifer Grayeb is an online business strategist (a.k.a data genius) who’ll show you how to optimize your sales copy using GA. You don’t need specialized training or GA mastery to do this. In this video tutorial, learn the 5 key things you absolutely should pay attention to optimize your copy and nail those conversions.
How to entice your readers to *read* images
How create pattern interrupts on sales pages
How foreign phrases can add interest to your copy (without repelling customers)


Editing Secrets Of 6-Figure Sales Pages with Autumn Tompkins a.k.a the Grumpy Grammarian.
Autumn is the premier copy editor for copywriters. In this juicy bonus, she shares 24 editing hacks you can use to write clear, concise, and compelling sales copy.
Don’t hit *publish* on a sales page if you’ve skipped gems like:
The ONE word that psychologists vouch will increase conversion rates in sales copy
How to ensure your copy passes the BFF-test
The two-word question to ask if you want to write compelling benefits.
And so much more!
Wireframe Like A Champ with Dani Paige
Dani is a rockstar launch copywriter for female coaches & creatives. In this video training, she’ll help you knock your clients socks off when you present a wireframed sales page (pssst: your clients will never work with another copywriter).
Writing your own sales page? Do your graphic designer a solid. Handoff a wireframed version & minimize the number of excruciating back and forth.
How to entice your readers to *read* images
How create pattern interrupts on sales pages
How foreign phrases can add interest to your copy (without repelling customers)

Un-borify your copy. Save your launch. And boost your bottomline.
Grab This Now!

- The 7 ROI Ingredients (Valued at $97)
- The ROI Game Plan (Valued at $97)
- How To Write: The Finale (Valued at $197)
- How To Write: The Hero (Valued at $197)
- How to Write: The Body (Valued at $197)
- Pump It Up With Personality (Valued at $ 97)
- Optimize Copy With Google Analytics (Valued at $ 97)
- Editing Secrets of 6-figure sales pages (Valued at $ 97)
- Wireframe Like A Champ (Valued at $ 37)
- The ROI Sales Page Playbook + Swipe Files (Priceless)
Total Value = $1,113
Today’s Price = $197

The ROI Sales Page is for you if…
You’re a new-ish copywriter under pressure to deliver a stellar sales page (and want to command the big bucks)
You’re a content marketer who wants to transition to sales page copywriting (and want to collapse the learning curve and work on juicy launch projects)
You’re a course creator, coach, or a digital marketer, and need a personality based, high-converting sales page that doesn’t look like a copycat version of your competitors
The ROI Sales Page is NOT for you if…
You can sit down and tackle a sales page with Beyonce-level confidence (go you!)
You write for SAAS, e-commerce industries, and financial services.
You want a fill-in-the-blanks sales page template that you can blindly copy, paste, and hit publish
And because you don’t need to hear it from me…
“MADE $11K IN SALES IN THE SECOND WEEK””
We created a digital product for $27 – a first for us since we’re hair and makeup artists. We needed a sales page that would convert. We used the copy from the sales page for our Facebook ads. We made $11k as a result.
“I’VE NETTED OVER $1.3 MILLION IN SALES”
I felt the copy wasn’t up to par with me, my standards, or the message I was trying to convey. My sales page went live in October ’19. It has netted me over $1.3 million in sales – within 6 months! And I’ve only opened my cart 3 times in that timespan.
Imagine Generating Revenues Like this…
(Run the numbers using the calculator below)
Write a high-converting page once…
…and like royalty payments for a best-selling book… get paid in rich dividends over time.
Un-borify your copy. Save your launch. And boost your bottomline.
Grab This Now!

- The 7 ROI Ingredients (Valued at $97)
- The ROI Game Plan (Valued at $97)
- How To Write: The Finale (Valued at $197)
- How To Write: The Hero (Valued at $197)
- How to Write: The Body (Valued at $197)
- Pump It Up With Personality (Valued at $ 97)
- Optimize Copy With Google Analytics (Valued at $ 97)
- Editing Secrets of 6-figure sales pages (Valued at $ 97)
- Wireframe Like A Champ (Valued at $ 37)
- The ROI Sales Page Playbook + Swipe Files (Priceless)
Total Value = $1,113
Today’s Price = $197

Frequently Asked Quesos
(I mean Questions)
What if I'm a terrible writer?
You don’t need an English Literature degree to write a sales page. In fact, such a degree can actually be a handicap.
Sales copywriting is all about getting your prospect to take action on your offers.
Can you guarantee that I’ll make 6-figures using the content in this course?
Nope. A six-figure launch depends not only on copy but two other factors:
I have Copy School. Do I need this?
What if I’m not creative? Or I have the personality of seaweed?
Here’s the thing – you don’t have to be a literary genius, creative, or possess the personality of Jerry Seinfeld to write personality-based copy.
Is the content available immediately?
Yes!
What kind of offers does this work for?
Online courses, memberships, coaching & training programs.
Is this going to be an advanced course?
Short answer? No.
Do you offer refunds or money-back guarantees?
Nope. If you’re disappointed that there’s no refund policy for a digital course on long form sales pages that costs $197, I’d rather you not buy this program. This is for the freelance copywriter or digital marketer who’s hungry to build their sales copy skills and is confident they can 10x their investment.
Can you remind what I'll get when I buy?
You get 5 video trainings, step-by-step playbook, countless examples, my best selling swipes, personality writing hacks, an editing guide, wireframing tutorial & a fluff-free video training on how to use Google Analytics to optimize your copy.
How The ROI Sales Page stacks up
Here’s a comparison table to help you decide whether you’re in or you’re out
(also because you’re so done with reading paragraphs #youarewelcome)

Un-borify your copy. Save your launch. And boost your bottomline.
Grab This Now!

- The 7 ROI Ingredients (Valued at $97)
- The ROI Game Plan (Valued at $97)
- How To Write: The Finale (Valued at $197)
- How To Write: The Hero (Valued at $197)
- How to Write: The Body (Valued at $197)
- Pump It Up With Personality (Valued at $ 97)
- Optimize Copy With Google Analytics (Valued at $ 97)
- Editing Secrets of 6-figure sales pages (Valued at $ 97)
- Wireframe Like A Champ (Valued at $ 37)
- The ROI Sales Page Playbook + Swipe Files (Priceless)
Total Value = $1,113
Today’s Price = $197


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