Aug 17, 2020 | Uncategorized
The 7 simple (but crucial) copy ingredients of a high-converting sales page FollowFollowFollowFollow As I climbed the next peak, something just felt wrong. Suddenly, I heard an anguished scream. I rushed to the spot and found a couple down on their knees, clutching...
Aug 3, 2020 | Uncategorized
Here are some of the common elements that can jeopardize signups on your landing page: It’s not ‘mobile ready’ – Considering that most people spend ample time on their smartphones, if your landing page isn’t loading up on their smartphone screen as you hoped it would...
Aug 3, 2020 | Uncategorized
I dislike cold emails. Don’t like sending them or even receiving them TBH. But I send them anyway because Fridays (my cold email days) are my designated days to overcome my contrarian self and implement sales activities bordering on the verge of masochism. In...
Aug 3, 2020 | Uncategorized
While it would be an exaggeration to say that headlines are 100% responsible for content that goes viral’, it wouldn’t be entirely off-base either. David Ogilvy the Father of Advertising, famously quoted: “On the average, five times as many people read the headline as...
Aug 3, 2020 | Uncategorized
Ever feel like you’re talking at your list instead of to them? Side note: If you’re feeling this way, then you’re probably right! And to validate this feeling, look no further than your email open rates. You don’t have to be a genius to understand that low open rates...
Aug 3, 2020 | Uncategorized
Do you secretly covet the “I look ah-mazing” look with supermodel hair swaying in slo-mo? That was yours truly, last Friday. Sometimes a gal (mom with a bun) needs a pick me up moment. Plus it didn’t hurt that this salon was literally a 3 minute drive from my home....
